<aside> 📌 **See our session slides here: https://docs.google.com/presentation/d/1AYu1YNprMsYfK9P11vhxGiWvXJo6GRzGjfkWEqrOjQc/edit?usp=sharing**

</aside>

Session Recording 🎥

GMT20240213-160514_Recording_2560x1440.mp4

Overview: In this module, we'll delve into the power of narratives in the business context. We will explore ways to craft a compelling narrative around your startup’s mission, vision, and unique value proposition. We'll provide tips on effectively communicating this story to potential investors, and offer a practical workshop for crafting and receiving feedback on your startup’s story.

Weekly Objectives:

• Understand the importance of storytelling in a business context.
• Craft a compelling narrative around your startup’s mission, vision, and unique value proposition.
• Learn effective strategies for communicating your story to potential investors.
• Develop and refine your startup's story in a workshop setting.

Session Breakdown:

1. The Importance of Storytelling: Introduction to the power of narratives in the business context.
2. Crafting Your Startup's Story: Guidelines and exercises to create an engaging narrative about the startup’s mission, vision, and unique value proposition.
3. Pitching Your Story: Tips on how to effectively communicate your story to potential investors.
4. Storytelling Workshop: Practical session for founders to craft and receive feedback on their startup’s story.

Outcomes:

• Founders design their fundraising narrative and refine their story arch
• Founders meet peer accountability group and pitch their story

<aside> 💡 Post-Session Resources:

A Template to Write Out Your Fundraising Pitch Narrative

The 23 Rules of Storytelling For Fundraising

https://drive.google.com/file/d/18AMbwRugNZ5Xb79nEHj_M79liT-ReRG_/view?usp=sharing

</aside>

Session Pre-Read: Why are you looking for capital?